Hot Deals, Cool Continent. It's Time to Travel to Antarctica!

The hit Discovery Channel program, Frozen Planet™, has inspired viewers to plan their own visit to Antarctica. Abercrombie & Kent has hosted over 150 journeys to the white continent and is now offering special savings so families can make their own trip to the "frozen planet" a reality.

The Antarctica, South Georgia and the Falkland Islands December 17, 2012 departure on the luxury expedition ship Le Boreal, makes Frozen Planet truly come alive. Book by May 15, 2012 and save 25 percent on a category 1 stateroom and 10 percent on a category 2 or 3 stateroom. Children between the ages of 7-18 save 50 percent when traveling with one full-fare paying adult per cabin. If there is a grandmother or grandfather who wants to enjoy the experience as well, A&K is waiving the single supplement fee for solo travelers, when booked in conjunction with one double cabin.For a peek inside the luxurious accommodations guests will enjoy on board Le Boreal, you can check out the photo tour from USA Today.

Antarctica, with its beautiful visuals and wildlife, is a dream trip for many individuals. Frozen Planet has encouraged people to fulfill that dream a bit sooner. It's both an inspiring and educational destination and A&K’s expert guides and certified naturalists help to compliment the experience.

To book your own adventure to Antarctica with this special savings, please visit www.abercrombiekent.com or call 1-800-554-7016.

Give Me S’More Glamping!

LDPR’s award-winning Glamping campaign developed for The Resort at Paws Up was just featured in the Consumer News section of PR Week.com. A Gold winner at this year’s Hospitality Sales & Marketing Association International (HSMAI) 55^th Annual Adrian Awards, the Give Me S’More Glamping campaign generated outstanding media coverage and sales. Tanya Lewis of PR Week interviewed Laura Davidson and owner of Paws Up Larry Lipson to learn the strategies and tactics behind the program. PR Week subscribers can read the story here:

http://www.prweekus.com/effective-pr-spreads-the-word-about-glamping/article/236334/

LDPR Celebrates Scotland at the Today Show!

LDPR and Today Show fans take over the Plaza for Tartan Day

Answering the call of the bagpipes and armed with flags and tartans, LDPR staffers woke up bright and early to start National Tartan Day off right! The team brought a dose of Scottish spirit to The Today Show Plaza, getting the crowd pumped up before a week of Scotland festivities kicks off. Check out our group on The Today Show's allDAY blog here. For more information on all events and experiences, visit www.cometoscotland.com and www.scotland.org. 

And tomorrow, it's off to the races during the 9th Annual Scotland 10k Run!

Enjoy a FREE fun-filled festival in the Park celebrating Scotland – featuring musical performances by Scocha, free giveaways (think Scottish beanies, flags, tartan corsages!), and the highly anticipated “Tag Your Tartan” photo booth and digital "Design Your Own Tartan" kiosk station. There will be some big prizes too (hint: WIN A 5-DAY TRIP TO SCOTLAND).

Central Park - Mineral Springs

Central Park West & W. 69 St.

http://www.nyrr.org/run-with-us/scotland-run-10k

LDPR Brings Experience to the Classroom

Last week, some of LDPR's staff traveled to a completely different destination...the head of the class! Sometimes the best way to learn about public relations is from the real-world experiences of professionals. Knowing this, LDPR is always eager to share best practices, case studies and more with those who want a career in the world of PR and travel.

Laura Davidson and Kelly Brewer with students from the NYU Tisch Center

On March 27, Laura Davidson, president and Kelly Brewer, account supervisor returned for their second lecture at NYU's Tisch Center for Hospitality, Tourism and Sports Management. Speaking to a classroom of hospitality graduate students led by Professor Donna Quadri-Felitti, Laura and Kelly discussed the evolution of PR and its importance in hotel marketing. Social media was a large part of the discussion and both Laura and Kelly were pleased to learn that the Tisch Center recently announced a new Twitter handle, @nyutischcenter

Leslie Cohen with PR students from The City College of New York

On March 28, Leslie Cohen, executive vice president was invited as the guest lecturer at The City College of New York. She addressed over 25 college students as part of an "Intro to PR" class with Professor Phil Ryan. The group had many questions for Leslie, who provided an insider look into what it takes to be successful in this industry.

LDPR values the importance of mentoring and truly enjoys speaking with students who want to pursue a career in public relations and/or the travel industry. Just call us publicists by day, professors by night!