Thursday, June 23, 2011

How Social Media Is Changing Paid, Earned & Owned Media

"Earned Media" is where PR thrives! Check out this great article on that takes a closer look at social media in the marketing mix...

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For over 20 years LDPR has guided some of the world’s most prestigious travel brands through an evolving media landscape with creativity, professionalism and enthusiasm. We are a highly driven and innovative travel and lifestyle public relations agency based in New York City with a global roster of clients from destinations and tour companies to exclusive private islands, hotels and resorts. Our unique culture is defined by our collaborative and strategic approach to working with clients, media and our staff, leading to a strong partnership with measurable results.